TENAQUIP - Web Design. I design landing pages, forms, and internal web applications to support the marketing department's goals as well as various departments internal task productivity.
About
TENAQUIP is a 100% Canadian-owned company, proudly serving North America since 1968. They provide industrial and safety products from MRO and tooling, to material handling solutions. TENAQUIP works closely with businesses to deliver top-tier service, expert advice, and cutting-edge solutions tailored to their evolving needs.
Web design
Outside of e-commerce, the TENAQUIP marketing department is always working closely with brands to not only provide products to customers, but also useful information revolving around those products. With that comes the need for landing page designs, as well as form designs which I work on from design ideation to development.
The company also has needs for internal tools to be created to increase productivity and simplify workflow. I have created such tools ranging from simple forms, to code generating tools.
Reflections
Working alongside the marketing team at TENAQUIP, I put extra focus on designing web experiences that balance user needs with strategic business goals. Each landing page or form is created intentionally, to drive action, increase engagement, and support campaigns with strong SEO foundations. By ensuring every element is purposeful, I help create digital assets that are both intuitive for users and effective for marketing performance. It's rewarding to see how thoughtful design choices can directly support campaign success and elevate user experience at the same time.